SF Labs

Where AI Meets Real Creative Work

The AI wing of Shrtfrm Media—pushing creative velocity forward without losing the soul of storytelling.

We saw the gap early.

Incredible creative teams slowed down by repetitive workflows, bloated processes, and AI tools built by people who don't actually create content. So we built our own AI tools.

Snaplife.ai

Turn photos into animated video moments

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Audio2TextPro

Fast, clean transcription for real workflows

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RoastMaster Rick

AI with attitude—personality first

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AI should amplify taste - not replace it.

Our Editors work alongside engineers. Brand strategists shape our product decisions. AI is trained on Shrtfrm's real creative constraints.

The result isn't AI for AI's sake - it's practical systems that help Shrtfrm move faster without lowering the bar.

The future isn't AI vs. creatives. It's creatives who understand AI.

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